Boys & Girls Clubs of Greater Cincinnati Receives National Honor for Marketing Efforts

The Boys & Girls Clubs of America recently recognized the Boys & Girls Clubs of Greater Cincinnati for excellence in publications with a Communication and Marketing (MAC) Gold award. The MAC Gold award is the highest honor a Boys & Girls Club can receive for its marketing and communication efforts. Boys & Girls Clubs from across the nation submit printed materials for the competition. Pieces are judged on creativity, consistency of message, and overall appeal.

Emily Sandul, Director of Community Affairs for Boys & Girls Clubs of Greater Cincinnati said, “We work hard to tell the success stories of our youth through every brochure, annual report and newsletter we produce. We are very honored to receive this prestigious award.” She added, “This award wouldn’t have been possible without the help of our pro-bono marketing company, Intrinzic. Intrinzic donates hundreds of hours of time and creativity to help us produce outstanding communication materials. They truly understand the importance of our Clubs and are dedicated to helping us spread our message.”

Marketing and Communication award winners will be honored at the Boys & Girls Clubs of America National Conference in Atlanta, Georgia on Friday, May 15.

Adding Addys

Intrinzic adds talent to Client and Creative Services

New team members join to continue exceeding client expectations

Intrinzic is pleased to announce additions to the team including, Jeff Chambers as Creative Director, Todd Lipscomb as Senior Art Director, and Andrew Kiley as Account Executive.

Chambers and Lipscomb were brought on as part of Intrinzic’s efforts to up the ante on the Intrinzic creative product. Both have a diverse array of experiences and talents that will enhance the overall value of the team and have an obvious influence in the work. The addition of Kiley will allow Intrinzic to continue to deliver the superior level of account service that clients rely on.

“These three individuals will elevate both our creative and account service capabilities. We are excited to have them on board as we work together to develop innovative and strategic solutions for our clients,” said Intrinzic’s President, Wendy Vonderhaar.

Jeff Chambers joins Intrinzic after having held senior roles with Saybrook Advertising in Lexington, BBDO South in Atlanta, Creative Alliance in Louisville, Northlich, Barefoot, and HSR. Of the canon of his creative work, he is proudest of his contribution to the Stand tobacco prevention campaign. Jeff’s’ work has been recognized in One Show, Andy, Show South and national Addy advertising competitions, as well as the Print advertising annual.

Before joining the Intrinzic team, Todd Lipscomb held positions with Barefoot Advertising and Northlich. During his career, he’s won four Gold Addy awards and a Bronze Telly for his creative product.

Andrew Kiley comes to Intrinzic after owning his own marketing consulting business, PickMe!, where he developed marketing strategy and collateral for a variety of clients including Procter & Gamble. Kiley also spent time at Northlich where he worked on accounts such as Xavier University and Limited Too among others.

Wendy Vonderhaar presents at the Cincinnati Chamber of Commerce

Selling & Marketing in Today's Economy

On March 12, 2009, Wendy Vonderhaar, president of Intrinzic, and Lynn McInturf, president of Lynn McInturf Associates presented key strategies necessary to make marketing thrive in a recession at the Cincinnati USA Regional Chamber.

It’s widely known that many businesses allow difficult economic times to become an excuse for cutting back on marketing and lowering sales goals. Vonderhaar and McInturf claim otherwise. Their insight empowers marketers, advising them not to let the current economic climate destroy their confidence and their bottom line. They contend that if a company’s products and services were strong prior to the current financial crisis, their excellence doesn’t diminish during tough times, and they should promoted and sold accordingly.

Combat mediocrity within your existing sales force

Determine if your salespeople have what it takes to grow your company

Discover how the hidden strengths and weaknesses of your salespeople influence profit

Adjust your marketing programs to be sensitive to economic concerns

Take advantage of new opportunities and stretch your budget

Intrinzic Ranks Among the 30 Fastest Growing Companies in Northern Kentucky

The Northern Kentucky Chamber of Commerce announced that Intrinzic Marketing + Design is one of their “Emerging 30” winners for 2006.

The "Emerging 30" recognizes the 30 fastest growing companies in the community based on revenue growth. According to committee chair Caroline Weltzer of Viox & Viox, “The Emerging 30 companies represent the building blocks of our regional economy.”

It’s because of you that Intrinzic has received this award. We thank our clients and vendors for the partnerships that have positioned us for success. We’re proud to contribute to the economic growth in the community and we’re committed to continue delivering exceptional work and customer service to maintain our steady growth. As a member of the Emerging 30, we are also invited to offer guidance and advice to help other small businesses further their growth and development. With these efforts, Intrinzic hopes to earn this recognition in the coming years.